PUMA is releasing its newest update to its running lineup, the Deviate NITRO ELITE 2.
Elite runners require high-performance products that don’t just keep up but excel. When it’s about beating your PR every time, you need propulsion, next-level cushioning, and stabilization. That’s why PUMA reworked Deviate NITRO Elite 2 to incorporate the latest and most innovative engineering.
“The deviate elite has been my go-to racing shoe, and” said Molly Seidel, U.S. marathoner for PUMA and Olympic Bronze medalist. “I can’t wait to take the new and improved version two to the roads in 2023!”
The Deviate NITRO Elite 2 is a running shoe redesigned for explosive, race day propulsion. A carbon fiber PWRPLATE ensures stability and maximum running efficiency, while NITRO Elite foam offers supreme cushioning that won’t weigh you down. It’s a running go-to made with lightweight monomesh and durable PUMAGRIP rubber for multi-surface traction and an effortless run.
- Stack Heights: 28mm forefoot / 36mm heel
- HTD: 8mm
- Weight: 176 grams (women’s), 211 grams (men’s)
- Key Technologies: Super Critical NITRO Elite foam; carbon fiber PWRPLATE; PUMAGRIP LT
Puma is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories, which is headquartered in Herzogenaurach, Bavaria, Germany. Puma is the third largest sportswear manufacturer in the world. The company was founded in 1948 by Rudolf Dassler (1898–1974). In 1924, Rudolf and his brother Adolf “Adi” Dassler had jointly formed the company Gebrüder Dassler Schuhfabrik . The relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma.
Following the split from his brother, Rudolf originally registered the newly established company as Ruda (derived from Rudolf Dassler, as Adidas was based on Adi Dassler), but later changed the name to Puma.Puma’s earliest logo consisted of a square and beast jumping through a D, which was registered, along with the company’s name, in 1948. Puma’s shoe and clothing designs feature the Puma logo and the distinctive “Formstrip” which was introduced in 1958.