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Converse is introducing its first lightweight, slip-on shoe for kids with the Chuck Taylor All Star Play Lite CX. It was released on March 1.
For the first time, Converse’s CX foam cushioning arrives in a kid-friendly silhouette that combines all-day comfort and easy on-off, helping ensure more time for play and less time for lacing up.
Strategically placed circular vent holes in the silhouette’s upper help little toes breathe, while the upper’s low cut and open design allows kids to easily slide their foot in and go. The Chuck Taylor All Star Play Lite CX is also simple to clean with water.
Converse is introducing its first lightweight, slip-on shoe for kids with the Chuck Taylor All Star Play Lite CX. For the first time, Converse’s CX foam cushioning arrives in a kid-friendly silhouette that combines all-day comfort and easy on-off, helping ensure more time for play and less time for lacing up.
Converse intentionally designed the shoe with durable, full-foot coverage, making it wearable from school to the playground to outdoor adventures and beyond. Strategically placed circular vent holes in the silhouette’s upper help little toes breathe, while the upper’s low cut and open design allows kids to easily slide their foot in and go. The Chuck Taylor All Star Play Lite CX is also simple to clean with water.
The shoe debuts in three vibrant colorways, including Dandy Lion, Fuchsia and Obsidian. Additional marbleized colorways arrive in April 2024.
About Nike
Nike, Inc. is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. It is the world’s largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
The company was founded on January 25, 1964, as “Blue Ribbon Sports”, by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, Nike CR7, and subsidiaries including Air Jordan and Converse (brand). Nike also owned Bauer Hockey from 1995 to 2008, and previously owned Cole Haan, Umbro, and Hurley International. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of “Just Do It” and the Swoosh logo.
