Shiseido Company, Limited hereby notifies that it has launched “SHIFT 2025 and Beyond,” a medium-term strategy centered on the three years from 2023 to 2025. With “SHIFT 2025 and Beyond”, the Company will take the next three years under a new management structure to shift itself from “Defense” to “Offense” and ensure further growth to […]
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Coty, one of the world’s largest beauty companies with a portfolio of iconic brands across fragrance, color cosmetics, skin and body care, launches a new campaign #UndefineBeauty to change the dictionary definitions of beauty. The #UndefineBeauty campaign recognizes that the current English language definitions of the term ‘beauty’ are outdated and no longer reflect the
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The Estée Lauder Companies launches AI-powered beauty app for visually impaired users The Estée Lauder Companies (ELC) UK & Ireland launched its Voice-Enabled Makeup Assistant (VMA) application, a first-of-its-kind, AI-powered beauty app to help visually impaired users more easily and confidently apply makeup. ELC’s ambition for the launch of VMA is to support the visually
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HUGO BOSS and Coty are happy to announce the renewal of their license agreement. The partnership, which began in 2016 and has now been extended beyond 2035, includes all BOSS and HUGO fragrances for men and women. “Our CLAIM 5 growth strategy is broad-based. We want to grow across all regions, touchpoints, and brands, as
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Coty Inc. becomes one of the first 27 Pioneer companies to join Cosmetics Europe’s “Commit for Our Planet” initiative, an unprecedented industry-wide project which aims to reduce the cosmetic sector’s environmental footprint in Europe. Coty Chief Scientific Officer Dr. Shimei Fan said: “At Coty, our Beauty That Lasts sustainability strategy is a critical driver of
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